Our Commitment to Transparency
At Fika Looks, we believe in complete transparency with our readers. This Affiliate Disclosure explains how we monetize our content and our commitment to maintaining honest, unbiased recommendations. We want you to understand exactly how we work with brands and how our content influences your shopping experience.
How Affiliate Links Work
When you click on certain links on Fika Looks and make a purchase, we may receive a small commission from the retailer. This comes at no additional cost to you. The price remains the same whether you use our link or not. These affiliate partnerships help us continue creating free content about sustainable fashion and ethical living.
When you click an affiliate link, a small tracking cookie is placed on your device. This cookie allows the retailer to identify that you came from our site. If you complete a purchase within a certain tracking period (usually 24 to 30 days), we earn a commission. This is a standard practice in the fashion and retail industry that helps support independent content creators like us.
Our Product Philosophy
At Fika Looks, we only recommend products we genuinely believe in. Emma Chen, the founder and writer behind Fika Looks, purchases products with her own money. We never accept free items in exchange for positive reviews. This policy ensures that our opinions remain entirely our own and are not influenced by any brand or advertiser.
We understand that our readers trust us to provide honest assessments of sustainable fashion products. Maintaining that trust is more important to us than any affiliate commission. If we would not recommend a product to a close friend or family member, we will not recommend it to you, regardless of any potential earnings.
Types of Affiliate Partnerships
Fika Looks participates in several types of affiliate programs. Understanding these partnerships helps you see the full picture of how we sustain our work.
Retail affiliate programs are the most common. These include major sustainable fashion retailers, ethical shoe brands, and eco-friendly accessory makers. When we recommend a specific item and you purchase it through our link, we earn a percentage of that sale.
Some articles may contain links to digital products, services, or platforms we use and recommend. These might include sustainable fashion apps, ethical brand directories, or eco-conscious lifestyle tools. We only recommend services we have personally tested and believe add value to our readers.
We also occasionally partner with brands for sponsored content. When this occurs, we clearly label the content as sponsored or paid partnership. Our sponsored content still only includes products and brands we genuinely recommend. We maintain full editorial control over all content, sponsored or otherwise.
Canadian Competition Act Compliance
Fika Looks is committed to complying with the Canadian Competition Act. This federal law governs advertising and marketing practices in Canada. Under the Competition Act, we must disclose any material connection we have with brands whose products we recommend.
We clearly disclose our affiliate relationships throughout our site. Any content containing affiliate links is marked appropriately. You will always know when a link is affiliate-owned before you click it. This transparency ensures you can make informed decisions about whether to support our work through your purchases.
The Competition Act also requires that our claims about products be accurate and not misleading. We strive to provide honest, factual information about sustainable fashion items. If we make claims about a product's sustainability credentials, we verify this information through publicly available certifications, brand documentation, or our own research.
Your Support Matters
When you use our affiliate links to make purchases, you support Fika Looks at no extra cost. This income allows us to continue researching sustainable fashion brands, writing in-depth articles, and building resources for ethical fashion enthusiasts.
We are grateful for every reader who chooses to support our work through their purchases. However, we want to be clear: never feel obligated to use our links. The information in our articles remains free and accessible to everyone. Using our links is entirely optional and always appreciated.
Questions About Our Practices
If you have any questions about our affiliate relationships, our product review process, or anything else related to how we sustain Fika Looks, please do not hesitate to contact us. We welcome inquiries from our readers and are happy to provide additional clarification.
You can reach us at emma@fikalooks.com. We typically respond within a few business days. We value your trust and are committed to maintaining the highest standards of transparency and honesty in everything we do.